Hoàng Minh Dương

Founder tại AppROI


Chương trình mentoring của Hoàng Minh Dương

Giới thiệu bản thân

Founder tại AppROI

Kinh nghiệm làm việc

  • Founder


    02/2020 - Hiện tại
  • Affiliate & User Acquisition Manager


    03/2018 - 02/2020
  • Business Development Manager

    VNG Corporation

    04/2017 - 03/2018
  • Senior Affiliate Marketing Key Account Manager

    Lazada Group

    • Responsible for oversee key affiliate marketing efforts to drive sales through third parties such as Masoffer, Accesstrade, Websosanh, Sosanhgia,… around 30 partners
    • Ensure the ROI and sales targets are met through the affiliate channels and partnerships. Continue to refine it so that it becomes increasingly profitable
    • Research new affiliate opportunities, deliver weely progress, commission and activiti reports for all affiliates
    • Keep affilite up to date with the lastest campaign news through CRM and Social Platform
    • Nuture long-tail affiliate by trainning programs
    • Focast ROI and control the quality of sales by fraud detection technologies

    03/2016 - 04/2017
  • Local Display Marketing Analyst

    Lazada Group

    • Proactively analyze and identify new opportunities to improve campaign delivery and cost savings in Local display channel such as Admicro, Eclick, Ureaka, ANTS, CocCoc, Novaads,..
    • Troubleshoot escalations regarding performance, delivery and pacing.
    • Automate realtime optimization such as monitor campaign, A/B testing, landing page optimization, budget allocation, request banners, create the ads, do
    quality control.
    • Report daily and weekly to find innovations which make channels automatically,
    decrease human resources, leverage accuracy and save time for optimization

    04/2015 - 03/2016
  • Co – founder of Digitalk.vn website, Climax Interactive

    Climax Interactive Agency

    • Wrote well designed, testable, efficient code by using best software development practices
    • Create website layout/user interface by using standard HTML/CSS practices
    • Integrate data from various back-end services and databases
    • Gathered and refined specifications and requirements based on technical needs
    • Be responsible for maintaining, expanding, and scaling site
    • Stayed plugged into emerging technologies/industry trends and apply them into operations and activities
    • Cooperated with web designers to match visual design intent

    05/2012 - 05/2013

Quá trình học tập

  • Foreign Trade University

    Bachelor's degree, Economics

Tên giải thưởng

  • Employee of the month

    Issued by Lazada


Kỹ năng & chứng chỉ

Data Science

Online Marketing

Python (Programming Language)

Digital Marketing

Performance Marketing

IBM Data Science Certificate

PR professional

Applied professional marketing

Digital marketing

Master Etherium & Solidity Programing From Scratch in 2022

Ultimate Google Cloud Certificated Professional Cloud Developer 2020

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