Marketing Campaign Planner

Shopee

- Planning big campaign for e-commerce platform Shopee on double digits day 3.3, 6.6, or 12.12, mid-month and payday to drive sales & conversion to meet GMV KPI
- Working with branding team, social media, seller management, etc. to measure performance & tailor our campaign based on data analysis

Marketing Project Manager

E-future

- Research US e-commerce market & find key insight
- Use Helium10 software for product research & listing on Amazon
- Content writing based on keywords
- Controlling cost, revenue & financial pictures

Marketing Executive

InnoCity - Vietnam Young Initiatives

Planning & Executive Marketing Strategies

- Build-up monthly master plan for social media posts & PR: our fan page reached 5000 likes in 8 months with only $250 spent on FB Ads.
- Plan & run live events with partnerships: the Global launching events on 19/08, collaborating with more than 15 partners helped our followers increase by 20%.

Marketing Strategist

BABE N BEAR

Planning Short-term & Long-term Marketing Strategies

- Collaboration with 25 strategic partner brands to verify the product range of the online retail platform & generate proper marketing partnership
- Content writer for Instagram Marketing & Email Marketing: our IG reached 16.9k followers in a year with 1300 customers in Australia & U.S.A
- Develop Omnichannel strategy on FB, IG, Website, Mobile App & Pinterest to increase brand awareness & sales: The BlackFirday 2021 campaign reached $5.9k revenue in just 6 days of launching, and drove 10% up in terms of new customers.

Assistant Manager

2G Education

- Be in charge of the quality control process by measuring the product performances on teenage customers
- Directly involved in planning branding projects and sponsorship events with third parties to make a name for 2G in the education industry.
- Support sponsorship events, workshops and branding activities associated with third parties as sponsoring for language contests in high schools, holding UEC English clubs, organising workshops in Pullman hotel, collaborating with Navitas Vietnam, etc.
- Customize products to meet specific needs of new registers based on customer insights and distinct requirements handed over from the sales department.
- Take responsibility for quality control and conduct daily reports to the Academic Director