Hoàng Thị Thu Phương

fMENTORING

Visiting Lecturer - IBD program tại National Economics University (NEU) Vietnam · Seasonal

Theo dõi

Chương trình mentoring của Hoàng Thị Thu Phương

Giới thiệu bản thân

Tư vấn Marketing và Thương hiệu
Co-Founder Kafela Coffee

Kinh nghiệm làm việc

Visiting Lecturer - IBD program

National Economics University (NEU) Vietnam · Seasonal

Course
- IMC

10/2021 - Hiện tại
Lecturer

French Vietnamese School of Management (CFVG)

Courses:
- Digital Marketing
- Strategic Brand Management
- Marketing
- Entrepreneurship and Innovation

03/2020 - Hiện tại
Visiting Lecturer

University of Greenwich · Seasonal

Courses:
- Digital Marketing
- IMC
- Dissertation
- Project Management
- Essential Marketing
- Temporary issues of Marketing

01/2019 - Hiện tại
Visiting Lecturer

University of Greenwich · Seasonal

Courses:
- Digital Marketing
- IMC
- Dissertation
- Project Management
- Essential Marketing
- Temporary issues of Marketing

01/2019 - Hiện tại
EXECUTIVE IN-HOUSE TRAINER

Various company · Contract

EXECUTIVE IN-HOUSE TRAINER
Regular In-house Training for NVhomes – Real Estate Agency / Ecopark Landmark Project
Topic: Sales Managers, solutions selling…
Public Training Course (in May 2020)
Topic: Brand Strategy and Management
Number of participants: 20
Regular In-house Executive Training for Vietbrothers
Topic: CRM, Selling skills, Positive thinking, management skills
Number of participants: 50 – 300
Regular In-house Executive Training for Sapon Vietnam (in 2013)
Topic: CRM, Selling skills, Positive thinking, management skills
Number of participants: 30 student
Professional Lecturer at Topica E-Training Group (2014 – 2019)
Topic: Communication and presentation; Marketing research

01/2017 - Hiện tại
Marketing and Communication Manager

French Vietnamese School of Management (CFVG)

12/2007 - 01/2022
Strategic Marketing Consultant

WWF – MAP project · Contract

Strategic Communication Strategy – WWF – MAP project
• A comprehensive strategic communication plan for the project
• Communication Execution Planning

11/2020 - 11/2021
Marketing Consultant

IEE international English Education · Contract

Marketing Consultant: IEE international English Education
• Brand Repositioning Strategy
• Integrated Marketing and Communication campaigns

03/2021 - 05/2021
Strategic Marketing and Branding Consultant

IDD Ltd Vietnam · Contract

Strategic Marketing and Branding Consultant: IDD Ltd Vietnam
• Brand Strategy
• Integrated Marketing and Communication Strategy

12/2018 - 12/2019
Marketing Consultant

Vietbrothers Fashion · Contract

Marketing Consultant: Viet brothers Fashion
• Marketing Strategy
• Building internal communication system
• Internal Communication and Training Strategy

01/2015 - 01/2017
Marketing Business Development Consultant

Sapon Vietnam Ltd., Co · Contract

Marketing & Business Development Consultant: Sapon Vietnam Ltd., Co
• Building Marketing strategy
• Designing brand identity
• Involving in development of distribution channels, policy.
• Training for staff on Sales & Marketing.

01/2013 - 06/2013
Marketing Consultant

Vietmart Joint Stock Company · Contract

Marketing Consultant: Vietmart Joint Stock Company
• Involving in business strategic planning process
• Setting Marketing strategy
• Supervise marketing, media relations, public relations activities.
• Supervise marketing, media relations, public relations activities.
• Other duties as requested by the Executive Director

01/2010 - 12/2012
Project Manager

French Vietnamese School of Management (CFVG)

12/2004 - 12/2007
Tư vấn Marketing và Thương hiệu

Rubika.info
Co-Founder Kafela Coffee

Kafela.vn

Quá trình học tập

University of Paris I: Panthéon-Sorbonne

PhD, Marketing

09/2015 - 03/2020
University of Lille 1 Sciences and Technology

Master's Degree, Research in Marketing

2013 - 2015
Solvay Brussels School of Economics and Management

Master of Business Administration (M.B.A.), Marketing/Marketing Management, General

2007 - 2010
Foreign Trade University (FTU)

Bachelor's Degree, Business English

2000 - 2004

Kỹ năng & chứng chỉ

Kỹ năng

Management
Business Strategy
Strategic Planning
Management Consulting
Marketing Strategy
Negotiation
Project Management
Teamwork
Market Research
Event Management
Marketing
Business Planning
Team Leadership
Team Management
Team Building
Brand Management