Chương trình mentoring của Đỗ Nguyên Khánh
Giới thiệu bản thân
A blockchain enthusiast who believes in the bright future empowered by this decentralized & transparent technology. I've strived to equip myself with various experiences & knowledge in the fields of marketing and business growth, thereby pursuing the ultimate goal of creating positive impacts to everyone around me.A blockchain enthusiast who believes in the bright future empowered by this decentralized & transparent technology. I've strived to equip myself with various experiences & knowledge in the fields of marketing and business growth, thereby pursuing the ultimate goal of creating positive impacts to everyone around me.
Kinh nghiệm làm việc
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Senior Account Specialist
JobHopin
As a Senior Account Specialist, I'm supporting Jobhopin's credible partners & clients in blockchain ecosystem:
- Layer 1 protocols
- Ventures
- Exchanges
- Launchpads
- Application projects (DeFii & GameFi)
For each partner, I've gone the extra mile to foster their sustainable growth by resonating their needs with my company - Jobhopin's offerings:
- Branding solutions
- Recruitment solutions
- Market localization, operation expansion needs05/2022 - Hiện tại -
Junior Strategic Planner
T&A Ogilvy
Delivering growth strategies to fulfill myriad business needs & ambitions:
- Brand Positioning
- Business Development Strategy
- Communications Strategy
- Campaign Planning
- Customer & Competitor Understanding
Throughout the time spent in T&A Ogilvy, I had a chance to experience with many different categories, which in return built up my flexibility and the capabilities to quickly learn and update the key trends/movements of each field I engage.
- Finance (MB, BIDV, VPBank, Techcombank, Topen Fintech)
- Technology (ELSA, Pops App, VNPT)
- Education (VUS)
- F&B (Budweiser, Redbull, Warrior, Probi)
- FMCG, Self-care (Dove, Comfort, Love Beauty & Planet, Clear, Hazeline, Romano etc)
- Real Estate (Ecopark)
- Dark market (Imperial Blue)Delivering growth strategies to fulfill myriad business needs & ambitions: - Brand Positioning - Business Development Strategy - Communications Strategy - Campaign Planning - Customer & Competitor Understanding Throughout the time spent in T&A Ogilvy, I had a chance to experience with many different categories, which in return built up my flexibility and the capabilities to quickly learn and update the key trends/movements of each field I engage. - Finance (MB, BIDV, VPBank, Techcombank, Topen Fintech) - Technology (ELSA, Pops App, VNPT) - Education (VUS) - F&B (Budweiser, Redbull, Warrior, Probi) - FMCG, Self-care (Dove, Comfort, Love Beauty & Planet, Clear, Hazeline, Romano etc) - Real Estate (Ecopark) - Dark market (Imperial Blue)
Skills: Strategy · Social Media · Marketing · Growth Strategies · Brand Development10/2019 - 01/2022 -
Digital Marketing Freelancer
SMEs
Delivering full package for digital consultation and implementation, including:
- Digital performance review (social, SEO, SEM)
- Digital growth strategy planning
- Ads & Content implementation (SEO, SEM, FB Ads)
I had the chance to work closely with different SMEs clients across categories:
- Hospitality: Green Tree Hotel Vietnam, Queen Ann Hotel HCM
- FMCG: Royce' Nama Chocolate
- Furniture: Xuong Tranh Net VietDelivering full package for digital consultation and implementation, including: - Digital performance review (social, SEO, SEM) - Digital growth strategy planning - Ads & Content implementation (SEO, SEM, FB Ads) I had the chance to work closely with different SMEs clients across categories: - Hospitality: Green Tree Hotel Vietnam, Queen Ann Hotel HCM - FMCG: Royce' Nama Chocolate - Furniture: Xuong Tranh Net Viet
Skills: Digital Marketing · Performance Marketing · Digital Strategy · Digital Asset Management07/2019 - 01/2022 -
Student
Young Marketers Elite Development Program 6
Acquiring great marketing fundamentals & inspiring stories from great empowers in the industry with diverse perspectives ranging from the client side:
- Biti's
- Unilever
- Suntory Pepsico
- Visa
- Coca Cola
- Alpha King
- Masan Consumers
And acknowledged the understanding from the agency side:
- Dentsu Redder
- Nielsen
- DigipencilAcquiring great marketing fundamentals & inspiring stories from great empowers in the industry with diverse perspectives ranging from the client side: - Biti's - Unilever - Suntory Pepsico - Visa - Coca Cola - Alpha King - Masan Consumers And acknowledged the understanding from the agency side: - Dentsu Redder - Nielsen - Digipencil
Skills: Branding · Business Strategy · Marketing12/2018 - 01/2020 -
Shop Assistant
Phite Tote Bag
Support in selling the products to consumers in a central weekend market.
Throughout the expreince, I was able to learn about customer service & sales consultation skills with people for small-ticket productsSupport in selling the products to consumers in a central weekend market. Throughout the expreince, I was able to learn about customer service & sales consultation skills with people for small-ticket products
Skills: Customer Service · Direct Sales10/2019 - 10/2019 -
Shipper
Loship
Gain experience working as a "blue-collar" worker with 8 - 12 hours on the streets. Learning valuable lessons about resource allocation to optimize for the best performance (Ex: Maximize the earnings per orders by choosing the long-distance ones, or maximize the bonus by choosing the short distance orders in order to have the highest successul rate) and most importantly to understand how hard it will be to earn 100.000 VND if you just know how to drive a bike
08/2019 - 10/2019 -
Business Development Executive
NOVAON
In charge of the whole process of acquiring a new client for the agency, including:
- Cold calling
- Brief taking
- Media & Social Strategy Planning
- Client presentation
- Execution Supervising & Management
The different product categories I have experienced through are:
- Automotives (THACO, Pegeot, BMW)
- Real estate (319, FLC)
- Beauty (Ngoc Phu Cosmetics, Rohto Aohal Clinic)In charge of the whole process of acquiring a new client for the agency, including: - Cold calling - Brief taking - Media & Social Strategy Planning - Client presentation - Execution Supervising & Management The different product categories I have experienced through are: - Automotives (THACO, Pegeot, BMW) - Real estate (319, FLC) - Beauty (Ngoc Phu Cosmetics, Rohto Aohal Clinic)
Skills: New Business Development · Sales · Digital Strategy · Social Media10/2017 - 09/2018 -
ULEAD Participant
Unilever
Being qualified to join one of Unilever's Vietnam talent development program in 2017 for Marketing department. However, due to timetable clashes between my fulltime job & the course, I was not able to join from the start.
01/2017 - 12/2017 -
Planner Intern
TBWAGroup Vietnam
My baby steps in Advertising Industry, learning about the industry, the agency structure & scope of works, and most importantly acquiring fresh knowledge about the art of planning.
Involving in brainstorming sessions, focus group interviews & desk researches for deck preparation serving brand slogan innovation brief (Hao Hao) & communication brief (tiNiWorld, OngKim's kimchi, SCG) using the Disruption philosophy03/2017 - 05/2017
Quá trình học tập
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Foreign Trade University
Bachelor's degree, International Business Administration
Activities and societies:
- Vice President of FTU2 Student Association
- Project manager for the following programs: Green Summer, Charity Spring, FTUCharm, FTUShine
- Sole Coordinator that supported 18 clubs & organizations to ensure all their activities successfully held by utilizing the Association & the university resources.Activities and societies: - Vice President of FTU2 Student Association - Project manager for the following programs: Green Summer, Charity Spring, FTUCharm, FTUShine - Sole Coordinator that supported 18 clubs & organizations to ensure all their activities successfully held by utilizing the Association & the university resources.
A life-changing experience with great people
Kỹ năng & chứng chỉ
Inbound Sales - HubSpot Academy
Issued May 2022 · No Expiration Date
IELTS 8.0
Issued Dec 2018 · Expired Dec 2020
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