Ngô Phương Linh

Partnership Marketing Associate tại BYG Systems, United Kingdom


Giới thiệu bản thân

I am a highly motivated and results-driven Brand Management Master’s graduate with experience in the fintech sector. Through roles involving managing B2B marketing projects; managing budgets, using Excel, CRM systems, and client management skills, I possess a solid understanding of various industries. My natural talent for impactful communication and storytelling, combined with a pragmatic approach and sharp analytical skills, enables me to create compelling messages and deliver powerful analytical presentations.

Kinh nghiệm làm việc

  • Partnership Marketing Associate

    BYG Systems, United Kingdom

    Spearheaded a high-impact 3-month testing B2B marketing campaign leveraging AI and outreach software. Achieved exceptional engagement with 30% prospects and elicited strong interest from 20 clients through the messaging strategy.

    Conducted comprehensive weekly research on 100 organisational accounts and 1,000 prospects, bolstering BYG's sales portfolio.

    Developed and meticulously tailored 10 distinct message variants each week, fostering a dynamic and engaging communication approach.

    05/2023 - Hiện tại

Quá trình học tập

  • Nottingham Business School

    MSc in Marketing and Brand Management

    Awarded for International Excellence Scholarship - top 8% of students of NBS
    Project Leader of Business Consultancy Project: Recommended Marketing strategy for Framework, a 20-year-old NGO based in Nottingham for enhancing brand awareness and customer engagement within a 6-week period (Distinction).

    09/2022 - 09/2023
  • Foreign Trade University, Vietnam

    BA in International Business (2:1)

    Modules: Financial Management (A+); Business Management (A+; Business Economics (A)

    First prize - VBiz I Business Case Competition 2019; Runner-up VBiz II Case Competition 2020, Top 15 The Valiant Marketing National Case Challenge (2021)

    Thesis: An Assessment of using digital marketing on purchasing decisions among the younger generation (92%)

    08/2018 - 08/2023

Hoạt động ngoại khóa

  • AIESEC in Vietnam

    Team Leader of Customer Relations

    Awarded as Best Team Reward out of >30 teams of Fruit Peak (01/02/2020 - 31/08/2020).
    Developed a Brand Advocacy campaign with 100% engaged customers during the pandemic, resulting in a 9.5/10 average NPS score.
    Enhanced internal CRM system through Microsoft Excel. 60% of AIESEC teams utilised the CRM system.

    10/2019 - 02/2020

Kỹ năng & chứng chỉ

Japanese - Intermediate level

IELTS - 7.5 Band score

Thứ 3, 17-10-2023

Rất vui vì em chủ động tìm hiểu phương án trước khi tìm đến chị và thực hiện ngay những phương án mình bàn cùng nhau. Good luck em!

Đánh giá từ Mentor

Khanh Lena Nguyen
Digital Marketing Manager - Personal Care - Unilever UKI tại Unilever UKI

Chủ nhật, 08-10-2023

Rất vui khi được trò chuyện cùng em. Chúc em thành công trên con đường sắp tới.

Đánh giá từ Mentor

Khanh Lena Nguyen
Digital Marketing Manager - Personal Care - Unilever UKI tại Unilever UKI

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