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Marketing Executive tại OOC Technology Solutions

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Hồ sơ
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Kinh nghiệm làm việc

Marketing Executive

OOC Technology Solutions

- Created and executed engaging social media campaigns across Facebook and LinkedIn.
- Conceptualized and planned the development and design of a new website: https://cdn.ooc.vn/ooc/

02/2024 - Hiện tại
Marketing Assistant

OCD Consulting Management

Main responsibilities
- Conducted research and analysis of the company's services, customer base, and competitor landscape to develop digital marketing strategies.
- Created and optimized SEO content to improve organic search visibility and drive qualified traffics.
- Implemented SEO best practices to enhance website structure, technical elements, and user experience.
Achievement:
- Significantly improved organic search visibility by achieving top 10 and top 5 rankings for multiple articles and keywords on Google.
- Increased organic keyword rankings and organic traffic for ocd.vn.

10/2023 - Hiện tại
Digital Marketing Intern

Project Sales Corporation

Main responsibilities
- Researched the oil and gas industry in the Vietnam market.
- Conducted keyword research and optimized SEO content
- Developed and implemented SEO-friendly website design using Elementor, improving user experience and conversion rates.
- Managed social media channels (Instagram, Facebook, and LinkedIn) to engage with the audience.
- Created email templates and posters for product lines (PPE, Safety Tools, Seal Compounds, Specialty Lubricants,...)

Achievement:
- Optimized and improved the entire website appearance: https://pschandsfree.com/
- Increased organic website traffic by 40-60% through inbound marketing activities including social media, email marketing, and blog content.

06/2023 - 08/2023
Digital Marketing Intern

TVG agency

1. Marketing Project Planner (Ly Tu Trong College, AIA recruitment project and Truong An Polyclinic)
- Led a digital marketing team (6 - 10 members) to deliver projects on time.
- Optimized marketing activities monthly to achieve key objectives (OKRs)
- Consulted customer and report the work progress for customers weekly and monthly.
Achievement:
- Generated 800 leads for client within 3 months as Project Planner.
- Delivered projects on time and according to client commitments.
Awarded Best Planner in March.

2. Social Specialist (Truong An Polyclinic. PandaBook and The Wagon Wheel).
- Developed short-term (1-3 month) content strategies for the Fanpage.
- Managed all aspects of social media plans, including scheduling, content creation (posters, videos), and overall strategy.
- Led and supported a social media team (4-8 members).

3. SEO Specialist (AntsExpress)
- Conducted keyword research and developed short-term SEO content strategies.
- Led and supported a SEO team (3 members).

4. ADS Specialist (Ly Tu Trong College and Oto Jac)
- Managed and optimized advertising campaigns across Google Ads, Youtube Ads, and Facebook Ads platforms.
- Utilized tools like Landipage for landing page design.

5. Email Specialist (HUTO food)
- Created email templates with HubSpot CRM, including email copy and poster design.
- Scheduled automated email workflows and tracked campaign performance using HubSpot CRM.

11/2022 - 07/2023