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Thu Ho

Business Fusionist tại REAPRA PTE. LTD

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Chương trình mentoring của Thu Ho

Giới thiệu bản thân

Business fusionist

Thu explores the concept of play as a tool to leverage beginner mindset to learn in complex environment. In this concept she choses to explore the environment where it is possible to fusion learnings from different business fields to imagine the future industries that we want to shape.

She started her career in market research and consulting in real estate sector to help bridging the gap between developers and customers’ lens in building their dream home. She then developed her business development skill with asset management firm Vinacapital while hustling with her first business in education, where she imagines young children can learn secondary language through practice and emergence in daily life scenario.

Thu joined Reapra in 2020 working closely with founder as a learning companion to co-create a conducive environment for practice on developing oneself through entrepreneurship.

Kinh nghiệm làm việc

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    Business Fusionist

    REAPRA PTE. LTD

    04/2022 - Hiện tại
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    Investments

    REAPRA PTE. LTD

    06/2020 - 04/2022
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    Founder

    Vinaedtech

    - Consulting service for educational institute and organisation to develop an understanding of the need and future prospects of academic programs uncovering new market opportunities.
    - Develop curriculum for schools/ ESL center with digital adaptation to online learning
    - Human resource sourcing and management for schools, ESL centers

    05/2019 - 06/2020
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    Founder

    NUIN Education

    - Focus on spreading international standard educational solution to client
    - Support advanced instructional tools, models and technology
    - Enhance and envision international career pathway to students

    02/2018 - 07/2019
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    Business Development Associate

    VinaCapital

    Fund raising for Vinacapital Wealth Management open-ended fund through institutional partners
    - Developed financial institution partners in raising fund for three major VinaCapital funds: Bonds (VFF), Stock (VEOF) and VinaCapital investment portfolio service.
    - Supported 45 bank branches across 02 bank partners and responsible for raising monthly target of VND 30 – 50 Billion
    - Designed and conducted training course and monitored regional workshop for bank partners in regard of market trends projection, investment opportunities and financial management consultation for high net worth clients
    - Organized road show and consultation session to seed new established fund

    09/2017 - 12/2018
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    Project Manager

    Indochina Research

    Project manager - Design, pitch, manage and execute full service research projects; specialized in market overview, competitor tracking, brand assessment, customer behavior and customer decision making process

    Selected clients: CBRE, Ringier (Muabannhadat.com.vn), YanTV, CapitaLand...

    07/2014 - 08/2015
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    Practice Consultant

    Small Business Consulting Center - SDSU

    Analyze SMB business performance and potential growth to develop strategy and boost internal & external market response
    - Research project “The Kitchen”: Brand heath check and customer re-segmentation for F&B brand to repositioning its brand image and enhance sales performance
    - Research project “Boutique Hotel”: Evaluating the client’s external operating environment, business growth opportunity, redefine customer’s profile and brand image improvement

    01/2014 - 07/2014
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    Business Analyst Intern

    Bainbridge

    Conduct primary research on external market operation and competitor tracking globally (South East Asia and EU market)
    - Research project “English”: Report on competitor tracking of products, services, acquisition, and sales trends regarding marketing strategies and growth; Redefining market size and growth potential of the client and its competitors globally
    - Research project “Cans”: Define market entry potentials, barriers and operating environment for top firm for can production manufacturer in USA entering South-East Asia

    05/2013 - 09/2013
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    Public Relation Intern

    California Public Interest Research Group Students (CALPIRG Students) · Internship

    Raise awareness of college student's voting right for the National Presidential Campaign of 2012 on San Diego State Campus

    10/2012 - 11/2012

Quá trình học tập

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    San Diego State University

    Bachelor of Science (BS), Business Administration, specialized in Marketing

    Activities and societies: College of Business Honor Socie

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    IPAG Business School

    Master's Degree, MSc.Business Management

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    Audencia

    Study abroad, Marketing

Hoạt động ngoại khóa

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    Lucatel & Orange Innovation Project

    Creator

    - Understanding client's motivation and ambition of an innovative project for a Smart City
    - Research on current trend on eco-friendly, environmental and society needs in France
    - Discussing idea, testing hypothesis within a team to find the best thesis
    - Working with the clients to check on idea and implementation potential
    - Deliver project through intensive written proposal

    11/2013 - 07/2022
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    Swequity Ultimate Fitness - Pushing limits

    Creator

    Redefine SUF brand value to build an appealing image to its customer
    Develop brand guideline and strategic marketing guideline for internal use
    Market sizing and redefine the target market, their development phrase and their purchase behavior

    04/2015 - 09/2015
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    Dorel project: Exploring consumer experience

    Creator

    - Cooperating within a team of five members
    - Design in depth interview discussion guide to understand usage, attitude and behavior of consumer toward baby strollers in three different nationality (French, American, Austrian)
    - Analyzed the data, researched and discussed to find the best solution and innovative recommendation for the clients
    - Deliver the result through oral presentation

    09/2013 - 12/2013

Tên giải thưởng

  • Business Honors

    Issued by College of Business - San Diego State University
    Graduated with Honors Achievement - Cum Laude overall

    01/2014
  • Intercollegiate Athlete

    Issued by CCCAA qualified Intercollegiate Tennis Athlete

    01/2012
  • Dean's List for Academic Excellence

    Issued by Mission College

    01/2012

Kỹ năng & chứng chỉ

Research

Endorsed by 2 colleagues at Indochina Research Ltd
30 endorsements

Market Research

Endorsed by Xavier DEPOUILLY who is highly skilled at this
Endorsed by 2 colleagues at Indochina Research Ltd
23 endorsements

Leadership

Endorsed by 2 colleagues at San Diego State University
13 endorsements

Teamwork

27 endorsements

Project Management

13 endorsements

Data Analysis

11 endorsements

Public Speaking

13 endorsements

Management

5 endorsements

Business Development

2 endorsements

Marketing Strategy

5 endorsements

Languages

English, French, Vietnamese

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