Chương trình mentoring của Lan Anh Ngô
Giới thiệu bản thân
Brand and Communication tại NDHC
Kinh nghiệm làm việc
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Brand and Communications Consultant
NdhConsulting
Key industry: FMCG (serve Bibica), Real estate (support brand strategy of some project of brands such as Sun group, Van Phu invest)
07/2021 - Hiện tại -
Strategic Planner
LE BROS
Build and consult strategy for clients in different industries: Yamaha, Nagakawa, Vinaphone, ViettelPay, Son Ha electric motorbike, Dingtea, TokyoLife, Gateway, Foreign Affairs Department and UNESCO…
✓ Research and gather data to understand consumer insights, market trends and to develop effective marketing
communication strategies on omni - channels;
✓ Build brand strategy, positioning strategy and brand corporate communication planning for brand/ product (re)launch, market entry, etc;
✓ Develop and implement integrated marketing communication (ATL, BTL, PR, digital) to optimize across other channels;
✓ Supervise for NEU’s students on research conducting, consumer insight mining, teamwork and analysis & planning thinking, etc.01/2020 - 01/2021 -
Media Planner
3RIGHT INTERACTIVE MARKETING AGENCY
Build and consult strategy for clients in different industries:Ha Noi Garden City, MSB, Soya Garden, Hoang Dung Medical…
✓ In charge of digital marketing optimization on Facebook, Google and so on;
✓ Support consultants in executing and analyzing market research results in an intensive preparation phase of a consulting project;
✓ Co-ordinate creative team and communication planning team to brainstorm for generating ideas and concepts as well as take part in descripting ideas on proposal;
✓ Create company’s business website with wordpress.01/2019 - 01/2020
Quá trình học tập
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FOREIGN TRADE UNIVERSITY
Major: Faculty of Business English
01/2016 - 01/2020
Hoạt động ngoại khóa
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Member, 2016 – 2018, External Department of English Club
External Department
✓ Establish partnerships, sponsorships and public relations;
✓ Organize numerous internal events and new projects.01/2016 - 01/2018 -
Member, 2017, Green Summer Volunteer Campaign
Help poor people living in difficult conditions and teach children not having chances to go to school.
01/2017 - 12/2017
Tên giải thưởng
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Top 30 the best candidates of Young Marketer contest, Viet Nam, 2019
12/2019
Kỹ năng & chứng chỉ
MARCOM PLANNING
PRESENTATION
RESEARCHING, ANALYTICS & SOLVING
NEGOTIATION
PROJECT MANAGEMENT
