Đinh Thị Thanh Hoa


Specialist – Global Operations Measurement Team tại Facebook Ireland Limited


Chương trình mentoring của Đinh Thị Thanh Hoa

Giới thiệu bản thân

Strong experience in major Tech and Consulting firms. Diversified work exprience across countries such as Ireland, Singapore, New Zealand and Vietnam in the areas of:
- Quality Improvement, Performance Management, Operational Risk Management, Market Analysis, Ecommerce, Fraud Investigation, Cyber Security
- Auditing, Internal Control, Corporate Finance, Tax, Accounting
- Education (Career Orientation, Training, Scholarship)
Strong analytical, communication, teamwork, research and problem solving skills. Highly motivated and result-oriented individual. Interest: Risk Management, Technology and Startups. Certified Financial Risk Manager (Global Association of Risk Professionals), Member of Communications Fraud Control Association (CFCA).

Kinh nghiệm làm việc

  • Specialist – Global Operations Measurement Team

    Facebook Ireland Limited

    • Vendor Management Execution Lead:
    o Define strategy to design a robust engagement framework for 20 markets & maintain a strong relationship with Vendor teams and cross-functional partners while driving key KPIs
    o Empower all 3 vendor sites in America, Europe and Asia to deliver consistent business metrics through different programs such as training, recognition program
    o Design communication strategy to reduce risk of information loss
    • Training Execution Lead:
    o Build a Strategic Approach to training
    o Plan trainings to meet the needs of different pillars & XFN such as GTM Expansion (Fraud & Deception, Spam, Violence & Incitement...etc)
    • APAC Regional Quality Lead:
    o Lead root cause analysis (RCA) projects using large scale of data to identify key trends in product, policy and human errors insights and work with XFN such as Process team, Policy team, Engineering and Quality team to improve our operational system
    o Manage operation and quality metrics across APAC markets to provide insights for XFN such as Engineer, Policy team mitigating risks for the platform & Facebook
    • Diversity & Inclusion SME:
    o Manage Diversity & Inclusion Program for a global team of nearly 50 people.
    o Partner with EMEA training team to organise different trainings for team such as Managing Bias, Managing Inclusion (for management)

    03/2019 - Hiện tại
  • Founder

    FRM Vietnam Group & Scholarship for Vietnamese students

    - The first FRM (Financial Risk Management) Facebook Group in Vietnam
    - Manage the member's registration and the posts related to the FRM exams, materials, jobs

    01/2014 - 11/2022
  • Fraud Analysis Lead, Universal Store Risk

    Microsoft Operations Ltd Pte

    • Fraud analysis:
    o Led Consumer team of 10. Be promoted as SMEs (Subject Matter Expert) for Consumer tenant within first 6 months. Top performance in a team of 20 analysts in terms of accuracy and efficiency
    o Investigated global transactions and escalations from customers for both Consumer and Commercial tenants using available tools and techniques, detect and prevent fraudulent activities.
    o Analyzed large sets of data to identify fraud patterns, especially patterns from Asian region (Japan, Australia, Vietnam...etc)
    o Be the contact point for APAC team, liaise with global teams such as Engineering, Reporting, Enforcement in Europe, Mexico and the US regarding to system or tool issues and risk policy implementation.
    • Quality & Training:
    o Designed training schedule and content. Conducted training for 15 new analysts for Consumer tenant and followed up with their progress.
    o Improved quality for APAC team in terms of accuracy and efficiency, analyzed data such as False Positive, False Negative, SLA (Service Level Agreement) to assist management's decision.

    05/2016 - 10/2018
  • Accounts Executive, Finance Department

    KHL Printing Co Ltd Pte

    • Responsible for end-to-end financial management for 2 subsidiaries: KHL Chroma Graphics Pte Ltd and Photogenie Pte Ltd (B2B & B2C business, turnover S $3 million)
    • Supported finance managers in reconciliation among cashbook, bank statements and GL for group auditing purpose
    • Reviewed intercompany transactions for Holding company and 30 subsidiaries, identify misstatements and prepare reports

    04/2015 - 04/2016
  • Audit Associate, Assurance Division

    PricewaterhouseCoopers Vietnam Limited

    • Performed audit services for clients operating in industries such as banking, manufacturing, hospitality and consulting in compliance with local and international accounting standards (e.g. US GAAP and IFRS)
    • Liaised with clients to gather crucial information to be used as key inputs for reviewing and assessing the effectiveness of the clients’ financial planning and internal controls and delivered advice
    • Performed trend analysis to identify significant variation in key P&L items i.e. sales and expense
    • Analyzed and identified frauds and errors / operational risks as well as misstatements of financial information e.g. cash, payroll, sales, expense, other income, fixed assets

    12/2010 - 12/2012

Quá trình học tập

  • Waikato Management School

    Master of Management Studies, Major in Finance

    • Honors:
    o First Class Honors; Dean’s recognition for top achieving students
    o Representative of the University of Waikato in New Zealand Student Voice 2014
    o New Zealand Association of Economists Conference Assistant Awards
    o New Zealand ASEAN Scholars Awards for ASEAN high achiever and future leader
    • Activities: Committee member in Waikato Investment Club and Enactus Waikato, Project leader in Waikato Management School Special Accreditation project

    02/2013 - 03/2015
  • Foreign Trade University (FTU)

    Bachelor of Banking and Finance, Major in International Finance

    • Honors:
    o Citibank scholarship for outstanding academic performance in 2007 – 2008
    • Ranking: 2nd in class; Top 3% of the graduating cohort

    09/2007 - 06/2011

Hoạt động ngoại khóa


    Volunteer in the National Fieldays

    11/2022 - 11/2022

    Participant in Denso Youth for Earth Action Program

    Participated in “How to make and present Environmental project” training course and discussion about pressing sustainable development issues

    11/2022 - 11/2022
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    Waikato Management School Students' Association

    Committee member in Waikato Investment Club

    - Support the president in making plan for the activities of the club
    - Support the organisation of some events such as Bloomberg Insight Night in July 2014
    - Keep contact with Bloomberg Institute and help to organise the Bloomberg Apptitude Test in Waikato Management School

    03/2014 - 11/2022
  • FRM Vietnam Group & Scholarship for Vietnamese students


    - The first FRM (Financial Risk Management) Facebook Group in Vietnam
    - Manage the member's registration and the posts related to the FRM exams, materials, jobs

    01/2014 - 11/2022
  • Enactus

    "Aren't I social?" Project

    In the heart of the North Island, Enactus Waikato aims to epitomise this spirit through the success of giving back – giving back to the community through the utilisation of different skills, connections and the unchallengeable passion and drive of its members. This is an organisation where talented, driven students of higher education apply and nurture entrepreneurial skills to give back to their communities worldwide, and also recognise potential within themselves as the leaders and innovators of tomorrow.

    03/2013 - 11/2022
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    Scholarship for Vietnamese students

    Founder and writer

    Facebook page:

    A page with nearly 28,000 members.
    I share the information of scholarship and my own experience to inspire young Vietnamese to achieve their dreams to study abroad.

    01/2013 - 11/2022
  • Volunteers For Peace

    International Lead & Organisation Board

    - Member in organization team in Moon Festival program at Ha Noi social welfare center III: To hold events for the old and orphan children
    - Leader in international work camp at Vinh Phuc welfare center: Work in a team with nine international volunteers; To teach children to protect environment and produce recycled products

    06/2011 - 11/2022
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    The International Centre for Integrated Mountain Development

    Participant in South and Central Asia regional virtual consultation on youth perspectives on Rio +20

    - Joined virtual discussion with youth all over the world about sustainable development issues
    - Website: http://www.icimod.org/?q=3374

    05/2011 - 11/2022
  • CISV International

    Staff in Asian Pacific Training Conference

    - Participated in preparation step for the conference
    - Supported members from other countries

    03/2010 - 11/2022
  • TechStar LLC

    Organiser for Start-Up Weekend Ho Chi Minh Event

    - Contact to invite mentors for team participating in the event
    - Manage income, expenses and cash flow, submit financial statement for the event

    05/2016 - 08/2017

Kỹ năng & chứng chỉ

Kỹ năng

Strong analytical,
Problem-solving skills

Charter Fianncial Analyst

CFA Level 1

Global Associations Of Risk Profressionals (GARP)

Financial Risk Manager (FRM) Certificate

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